VAN STRAATEN INTRODUCES DOUBLE-SIDED DISPLAY WITH VISUAL MAGNETICS
A wide range of different designs are available and the plinth is very versatile.
The display plinth is made up of aluminium sandwich plates with a polyethylene core. The plinth is clad with printed, iron-based Visual Magnetics visuals. Because the magnet itself is situated in the base of the plinth, it is cheaper to change images than it is when using traditional magnet stickers or roll-up banners. The material used is much thinner too, resulting in a far more attractive plinth. This double-sided display has various advantages for organisations that want to be able to change their visual communications quickly to reflect current marketing campaigns, for example. "Besides its solid, high-quality look, users of the display benefit from the ability to switch communications quickly too. They also gain the possibility to apply a number of different layers over the top of the main print. This is ideal for retailers that run seasonal or campaign promotions, for example,” says Coen Kijk in de Vegt, the Sales and Marketing Manager at Van Straaten. Van Straaten is pleased to be able to supply this double-sided display to clients from stock.