For Intellibed HQ, Van Straaten was selected to build a large single sided lightbox, and a custom built wall frame.
Our client custom built a laminated wooden structure that was placed over a featured bed. A custom single sided Heavy 27 frame was custom built, with curved corners to perfectly fit the interior radius of the wooden structure. Behind the Blockout Stretch, dye sub printed material, a 1.6 mm thin metal sheet was placed, to hold 3D contour cut letters with self adhesive magnetic strips mounted to the back.
Cost effective solution
The use of SEG (Silicone Edged Graphics) are cost effective because they can be installed very easily. Another advantage is that for new graphics only the actual square feet are calculated that need to be replaced or covered.