Tennessee State Museum


Why van Straaten
Due to our previous work at the American Civil War Museum in Richmond, VA, van Straaten was referred to the Tennessee State Museum to help build and create a new temporary exhibit.
Cees smit was able to assist van Straaten in managing the execution of this huge exhibit project in the Tennessee museum. This resulted in a visually stunning exhibitions, which made a lasting impression on every visitor. A real journey through time in which the stories of the Tennesseans who came to have decisive roles in American women’s struggle to gain voting rights were shared
How we work
For the exhibit, a variety of horizontal (size 450 cm x 60 cm, size 307 cm x 207 cm) and vertical scrims (size 110 cm wide on top, 40 cm wide on bottom, 365 cm tall) were printed on Blockout Stretch , a non fraying, foldable, dimout and very soft hand high density textile with brilliant colors. Besides that the horizontal and vertical scrims were framed onto our double sided aluminum extrusion profile, type Double 44, and they were hung from the ceiling throughout the exhibition. All vertical scrims were connected to the concrete floor to prevent them from swaying.

Adventure
Walking side by side with our customers along the creative landscape, and going through the creative process together, ultimately results in the most visually engaging brand experiences.
Branding
Understanding brands is the most important building block to successful branding. We put great emphasis to color management and details, to ensure messages getting across with great impact.
Collaboration
We are team players. We strongly believe in partnerships, and we see ourselves as an extension of our customers, providing them with ideas, and inspiring them with visual branding solutions.
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